A safelist is simply a group of individuals who have expressed an interest in receiving promotional emails from other subscribers of the list. There can be hundreds if not thousands of subscribers to one safelist.
Back in early 2000 when spam was beginning to become a serious issue, online marketers used safelists as a way to “safely” market their product or service via email. In safelists, marketers have expressed an interest in receiving your email promotion in exchange for you viewing their email promotion
Over the years the old way of safelist marketing has become ineffective and only resulted in filling your email account with thousands of email messages with no guarantee that anyone would look at your email promotion.
Credit-based safelists actually solved this problem. Again, it is based on the premise that you will receive email messages from other participants in the safelist in exchange for sending your message to the safelist. A credit-based safelist awards credits to individuals who view an email from safelist participants for 15-20 seconds. These credits can be used toward sending a message to the entire safelist (based on the number of credit you have in your account).
Some credit-based safelists offer memberships that will credit your account with up to 10,000 or more credits per month. This will give you ample credits to market your product or service to the safelist. Credit based safelists also offer safelist subscribers the option of upgrading their safelist account to receive additional benefits like additional credits, the ability to email the list every day and the ability to send email ads in HTML or Hypertext Markup Language.
To make your message stand out above the rest it is recommended that you use HTML. There are a number of free HTML editors online that you can use to add color, text and images to your email message. You can also copy and paste the HTML code from your website and paste it into the safelist email section.
Remember: the majority of individuals who are using safelist are looking for traffic and sales. Create a lead capture page that includes a section for your prospects to insert their name and email address. To get the most out of safelist marketing I recommend offering your prospects something of value. This could be a report on how to effectively use credit based safelist to market online or how to drive 500 visitors to your site daily. Again, you only have 15-20 seconds to get their attention. Give your prospect something of value and once they opt-in to receive your free information you will have a potential subscriber that you will be able to market other products and services to in the future.
Learn more traffic generating strategies here: Get Web Traffic
No comments:
Post a Comment